Firefly Park
Firefly Park is a 217-acre urban village in Frisco, Texas, at the corner of the Dallas North Tollway and Highway 380 at PGA Parkway. Firefly Park is not just a place but an experience. Our retail, restaurant, and office spaces connect people, nature, and entertainment in a way that redefines mixed-use developments. Firefly Park promises every resident, working professional, and visitor the sought-after combination of urban density with an enormous, lush park right outside their door. At completion, Firefly Park will feature:
a 45-acre destination park with playgrounds, hike and bike trails, and ponds.
400,000 SF of retail, F&B, and entertainment
3 million+ SF of class-A office
230 townhomes for purchase
Aurora at Firefly Park - a 251-unit luxury high-rise
The Noc at Firefly Park - a 198-unit mid-rise
Designed by Amsterdam architectural firm UNStudio, Firefly Park brings the interconnected walkability of European cities to North Texas. Sasaki (Boston), a global industry leader in creating landscapes that promote healthy and equitable communities, meticulously designed the park and green spaces.
Phase 1 Commercial is a product of collaboration. hord | coplan | macht (Baltimore / Denver) is leading the design for multi-family, and retail is a joint effort between hord | coplan | macht and Michael Hsu Office of Architecture (Austin). Lastly, BOKA Powell (DFW) is leading the design of Dream Hotel by Hyatt and office, showcasing the inclusive nature of the project’s development.
Horizontal construction kicked off in the Spring of 2024. Vertical will begin in Q1 of 2025. Retail and office are now leasing.
